Using nature's beauty to create community.

The Hamburg Field Society is an environmental collective dedicated to observing, studying, and protecting the living world that surrounds us. Advocacy efforts of the group ensure that the landscapes and species of Hamburg thrive by creating a sense of shared responsibility through education and community organized events. The visual identity was developed using illustrations of local Hamburg wildlife. By choosing to highlight the same plants and animals the group is dedicated to protecting, I created a design system that's tied directly into the story and mission of the organization.